Reports powered by TruePublic Insights

Discover the latest insights and trends. From retail shopping and traveling to remote work and social issues.

The retail industry has been wearing different hats lately. But will all of them still be in style past the pandemic? Here is what America thinks about the future of retail shopping and services businesses should offer to stay attractive.

54% of Gen Z and Millennials would feel safe staying at the hotel past pandemic — with just fewer buffet lunches and workouts. Check out the fresh insights on how Americans envision their travel and stay past the lockdown.

Despite home distractions, over 55% still prefer remote working. More flexibility, more family time, and more savings. Still, 79% feel less motivated to get past their workdays. Explore the dark and bright sides of remote work in the time of quarantine in TruePublic’s latest report.

George Floyd’s untimely death sparked a big movement against police brutality and racial injustice. About 87% also started to rethink the meaning behind BLM. TruePublic’s research captures what America thinks about recurring police riots, and what this civic unrest may evolve into.

Even in the progressive US society, there are still taboo topics we rarely talk about aloud. From marijuana to drugs and alcohol to sex and masturbation. Take an exclusive look into what America stays silent about.

After the COVID-19 pandemic, we’ll see a slight shift from international to short-distance, domestic flights. And the protective measures will guide the choice. 41% of young would be willing to pay extra to sit by an empty middle seat in an airplane. Take a dive into the latest TruePublic research to see how air travel is changing beyond the pandemic.